Colabatory sneaker archive - A homage to sneaker culture, We archive the limited edition sneaker collaborations from global brands.
Opened in Düsseldorf in 2008, AFEW had the aim of building a family business. A destination & not just a normal shop to buy sneakers.
With a small budget & a modest selction of sneakers. The team (only 3 at the time) took a DIY attitude, emphasis on detail & attempted to represent brands in the best ways they could.
They certainly succeeded & have evolved into a high-end, urban showroom with an extensive selection of on-trend, rare & limited-edition sneakers. Their attention to detail excelled in their collaboration work & they are now revered in the global Sneaker culture.
The creation of Dr Wefa (Afew spelt backwards) has also set fire to the collaboration space.
Many try… only, Afew succeed!
How things got started & a behind the scenes look from how Afew grew from selling shoes out of their fathers garage to making world renouned collaborations.
Story of the Koi.
From the 1-of-1 handmade Asics Gel-Lyte III “Koi” to the the collaboration with BEAMS.
Keep the inner child & follow your passion. The journey of collaborations - Intention, ideas, workflow & worries.
Get to know Andy, Marco & the people of Düsseldorf better.
What does Düsseldorf mean to Afew?
What does Düsseldorf mean to the people who live in this city?
Find out why is it called the "Crane Network"?
The story behind it. Get to know Andy & Marco's idea & how they connect with 24 Kilates.
In episode 6 they take you back to 2017, & the "Highly Addictive" project. Andy & Marco tell us the story behind the project & how they came up with the idea for the "Master Formula". Find out about the connection to NYC & the intention behind the worldwide afew addicted round tables!
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